On Parade

Volkswagen celebrates its growth through Europe with a buoyant display at the 2012 IAA Show.

There’s every reason for Volkswagen to be jubilant, especially with the global sales figures for the first nine months of 2012 showing the group delivered 409,300 urban delivery vehicles, transporters and pickups to customers throughout the world. Compared to the corresponding period in 2011, this represents an increase of 4.9 percent.

Worldwide deliveries of the Amarok ute were up by 23.9 percent to 58,700 vehicles, Crafter deliveries rose by 35.4 percent to 36,400 units, and deliveries of the Transporter T5 series increased by 3.6 percent to 119,900. Worldwide, Caddy deliveries were down by 2.2 percent to 115,800 vehicles.

In the Australian market, the overall volumes for the first ten months of this year (V-Facts YTD October) show very little change, with a slight reduction in the one-tonne van market by 1.8 percent to a total of 14,358 units. Toyota’s HiAce hung on to number one spot, with 36.8 percent market share and a volume of 5,349 units, over number two place getter, Hyundai, with its iLoad at 34 percent of the market and sales of 4,948 vehicles.CARS_VANS_VW-Large-Vans_4

Volkswagen’s performance in our domestic market sees the Transporter at 9.0 percent market share, the Amarok 4×2 at 1.4 percent and the 4×4 at 4.5 percent. In terms of overall market share, VW has increased its percentage from 3.1 percent in 2011 (VFacts YTD October) to 5.0 percent, representing sales of 8,137 light commercial vehicles overall from total sales in this segment that achieved 164,315 units.

The Volkswagen display at the IAA Truck Show in Hannover was nothing short of impressive, with 120 different vehicles portrayed within an area of about 10,000 m2.

As well as the Amarok, Caddy, Crafter, and Transporter on the main corporate stand, there were an additional 62 vehicles with various bodywork options displayed in other areas.

The Amarok Canyon is how German designers foresee the requirements of off-road sports fans. First seen at the Geneva Salon as a design exercise, it goes into production early next year. The Cross Caddy is an all-rounder, which creates a bridge between the MPV and the SUV. With its off-road look and its off-road characteristics, it also hits the showrooms in the second quarter of 2013.

The VW display was certainly almost overbearing in its size and variation, but one of the more interesting aspects was actually found outside the main halls, where VW displayed various models from its range through previous years.CARS_VANS_VW-Large-Vans_7

What these different models showed was how the European market has embraced different bodywork ideas and suggestions that make the completion of a job much easier. From elevating work platforms to refrigerated delivery vehicles, and some newer versions of extended chassis configurations, it all showed that VW is prepared to look for solutions outside the square as a company, rather than leave all the decision making and vehicle selection to the bodywork suppliers.

As far as new trends are concerned, expect VW to add the most powerful diesel unit of all, the 180 hp BiTurbo, to all model variants, whether as Multivan, Caravelle, California, or Transporter. It will also be available on request with BlueMotion Technology as well.

This technology package, consisting of start/stop system, recuperation, and roll-resistance optimized tyres, reduces fuel consumption with all TDI engine versions by 0.5 l/100 km. As an example, the fuel consumption of the Transporter, with 400 Nm of torque, can return fuel economy figures of 7.0 l/100 km.

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